8 Tips to Improve Your Website Speed in 2023

Build a website for users, not a spider, because 70% of customers say website speed impacts their purchasing decisions. Similarly, 37% of visitors bounce when a site takes more than 5 seconds to load (Search Engine Journal). So, whether you want to improve ads speed or blogger speed, the selection of professional web developers truly matters.

Website speed significantly impacts users’ experience, conversion, and SEO. Therefore, it is imperative to enhance your website performance because it draws more attention from potential customers and keeps your website engaging for visitors.Do you want to improve your website speed? If yes, then you are in the perfect place. Our current discussion will highlight some practical tips and tricks to make your website perform better and quicker than competitors’ sites.Here’s what you need to know about it.
Website Speed

1- Test Your Website Performance

You can go for multiple website speed tests to determine your website’s speed. Testing website speed frequently makes it easier for the developer to examine whether the site is performing well or not. Also another key benefit of website speed tests is that a developer can identify some areas that require continuous improvement to make your website run fast.There are endless premium-quality site speed tests for measuring performance. The majority of them can be accessed for free.

Here are some tools you can use to check your website’s speed for free.

• KeyCDN Website Speed Test
• Google PageSpeed Insight
• GTmetrix
• WebPage Test
• Dotcom-monitor

Interestingly, Google also offers PageSpeed insights for a website after a detailed performing test. Nevertheless, it is always recommended to opt for a tool that ensures better and more reliable results. The Internet is the best source for this purpose as you can choose the most suitable tool after checking its online reviews and rating.

Also Learn: 6 Steps in the Website Redesign Process That Shouldn’t Be Missed

2- Use a Content Delivery Network (CDN)

CDNs enhance your website’s speed by caching content in several locations around the globe. Generally, CDNs networks are closer to end users than the original server or host. Primarily, the hosting server receives the content request, but its main drawback is that endless anonymous networks are required for this purpose.Conversely, using a CDN is quite advantageous for your website as it reduces the loading time and speeds up your website considerably.

3- Optimize More Graphics and Visuals

Images on a website play a vital role in grabbing the attention of potential visitors and customers. Nevertheless, loading images on the web page requires noticeable time because most image sizes are more extensive than CSS or HTML files. Don’t worry; image sizes can be adjusted accordingly by using image optimization. The primary purpose of image optimization is to reduce your images sizes, compress sizes, minimize resolutions, and shrink their undesired dimensions.Gladly, there are multiple image compressor and image optimizer tools available online, and most of them can be used for free.Therefore, optimize graphics, visuals, and images according to your website requirements as it ideally boosts your website’s speed.

4- Minimize JavaScript and CSS Files

Reducing codes means excluding something a computer doesn’t need for the proper understanding of the code. Generally, you need to minify whitespaces, irrelevant semicolons, or needless coding comments. It makes it easier for CSS or JavaScript files to load due to their smaller size. Additionally, these files load fastly due to reduced bandwidth.

Indeed, working on this tip doesn’t ensure any drastic improvement, nor will your website start loading quickly. However, trying these tips with other related actions can surely yield positive outcomes.Not everyone can do this, as it needs some expertise to minify unneeded JavaScript and CSS files. Hence, hiring expert developers and letting them manage everything as per their preferences is recommended.

5- Considering Reducing HTTP Requests

Usually, most web pages require a browser for several HTTP requests for different page assets, including CSS files, images, and scripts. Besides, if a video slows down a website, you need to replace or remove it. Factually, most web pages need a lot of these requests. Resultantly, the overall load time of the web pages increases due to round trips (usually after each request).

Remember, a minor issue with any host affects web loading speed and impacts its ability to load quickly.Due to all these concerns mentioned above, the required number of assets each page needs for loading must be kept minimum. The speed test can also help you determine which HTTP request affects your web page speed. For instance, if adding maximum images is causing this issue, a developer can fix the problem by looking at some alter solution, i.e., using CDNs for loading images.

6- Prefer HTTP Browser Caching

Your browser can save copies of static files at this temporary cache storage place. As a result, recently visited web pages can be loaded in less time and repeatedly request similar content. In addition, browsers can start caching the elements that can’t be changed regularly. The hosting server sends these browser caching instructions to the HTTP responses header.Amazingly, this activity ideally reduces the website’s loading time and makes it easier for the visitors to load it without waiting for minutes.

7- Reduce External Scripts Inclusion

If scripted web page elements are loaded from different places, including CTA buttons or external commenting system, you need to load them repeatedly every time the page loads. Based on the script’s size, the web page starts loading slowly. Generally, this concept is known as ‘layout shifting’ or ‘content jumping,’ and most mobile users find it annoying.That’s why; it is suggested to minimize the inclusion of external scripts to speed up your website.

8- Avoid Using Redirects

Visitors find it frustrating to visit a specific page but get forward to a completely different page. This concept is known as redirecting, and it needs to be avoided at any cost.We understand you can’t avoid redirecting every time but don’t include it everywhere if it’s not needed.

Improve Your Website Speed with the Best Website Maintenance Services

No denial, designing error-free, updated websites is essential to make it look user-friendly. Several factors can affect your website’s speed negatively. You can’t monitor or fix them alone without any technical expertise.

Hiring our qualified web developers, coders or testers is the best way to keep the issue at bay.

Reach out to us and let us look into the matter for you.