First impressions are also 94% design-related.
Indeed, web design is a complicated subject. You need to examine various factors before designing a perfect website. For instance, it is imperative to choose a design that makes your website look valuable and enjoyable. Even with high-end web design in your mind, it becomes overwhelming to create the desired website without any challenges.
Interestingly, according to the research findings of WEB FX, 75% of web credibility comes from design. When an individual finds the online presence of a business, he wants to ensure its credibility in the first place. Undeniably, there are so many scams running around the web. A poorly designed website makes it difficult for visitors to trust your business whether you are running a legit business.
Therefore, if you are not investing enough time, money, and effort to design a great website, the audience will likely find your business unauthentic and less reliable.
Also, 90% of the consumers shop with competitors after a bad user experience with a poorly designed website (Web FX). Hence, you need to worry about maintaining a positive online impression for a long time because users revisit your website when it meets all their basic requirements. Therefore, even a well-designed website can waste if users can’t browse it correctly to find the desired information.
Don’t fret if you have recently started an online business and intend to take it to the next level with exceptional web design. Currently, we are highlighting some essential dos and don’ts you all must know while designing a new website.
Don’t fret if you have recently started an online business and intend to take it to the next level with exceptional web design. Currently, we are highlighting some essential dos and don’ts you all must know while designing a new website.
So, read the entire discussion to break or make your web design without wasting your time, effort, and money.
Let’s start with some essential dos you must contemplate at any cost.
Dos of Effective Web Design
Here are some essential dos to consider while creating a website with exceptional design.
1- Keep Your Page Structured
Over the past few months, the eruption of CSS files and grid layouts has gained massive recognition. Indeed, there are endless grid systems, but 960. gs and the 1kb grid systems are considered the best for all good reasons (including lightweight and is excellent). In addition, they maintain the balance and structure of newspapers and keep layout information well-structured.
2- Give Key Preference to Important Aspects
Do you intend to design a website that focuses on one product? If yes, then it must be shown on the home page too. Provide enough space to inner pages to place a call to action on one particular product.
If you want to create a blog page for newbies or expert writers, then make sure that the chosen design gives considerable attention. For example, a website like WOO themes do fantastic jobs and lay up their primary focus, i.e., WordPress theme.
3- Select the Apt Color Scheme
You can choose a suitable color scheme when you know everything about users’ emotions. Choosing a loud and bright color scheme is useless when you have designed a website for meditation and therapy.
Generally, most punk rock bands have CMYK color schemes (blue, black, yellow, and pink). Conversely, medical and healthcare websites choose light color themes according to their niche.
4- Make Sure Your Page Scans Easily
Do you think people spend 5 minutes on your website to find out what you offer?
If your answer is yes, then you must rethink!
Users take an interest in a website with easy-to-scan information. So, ensure that your website provides the right information to users that can be scanned easily. It is recommended to use the proper H tags to give core preference to all pages and provided information. In addition, you can use block quotes, pull quotes, and images.
5- Keep Thing Comprehensive and Simple
Interestingly, most research studies have confirmed that sign-up forms with multiple items (including name, email, and related items) get lower sign-ups than forms with more accessible formats. Therefore, there is no need to complicate things for your audience, especially when they visit your website for the first time. Instead, keep things easy to understand, pretending a 5-year-old viewing them. It undoubtedly helps everyone to scan more information in less time.
6- Prioritize Top-notched Copywriting
There is no denying that words matter a lot. So, you need to keep words short and to the point. If you think you can write copy that appeals to writers and grabs all their attention, hire someone who can write the best copy for you according to your users’ requirements. Web design guest posts can also entice more visitors
Indeed, the design of a website matters, but copy matters too, and it shouldn’t be ignored. So, it is strongly recommended to choose the right words for navigation items, sign-up buttons, and related page items. Keep in mind call to action can be the variance between 50% sign-up rate and 90% sign-up rate.
7- Set Your Navigation-Up Property
If your website has a navigation button, it must be blue. Besides, the sign-up button looks more professional in the green color. Regardless of the chosen color, the navigation must be easy to spot and convenient.
8- Improve Your Page’s Load Time
Building your website with the optimal theme is essential to ensure your web pages load in 1 to 2 seconds. This goal can be achieved by compressing your CSS files. Also, using Google-hosted java scripted files can optimize load time amazingly. So, use the right codes and design your page after prioritizing the page’s speed and loading time.
9- Select the Suitable Fonts and Sizes
Typography is an essential aspect of web designing. First, make sure you have chosen the right font and size for the titles. No surprise, font size can leave a long-lasting impact on visitors, especially when visiting it for the first time.
It is preferable to use one main font for the content and choose multiple fonts for each page with a unique title.
10- Use Appealing Visuals for the Web Pages
A picture is worth a thousand words. That’s why; web design is the primary thing people notice when they start exploring a website.
That’s why; welcome a new audience with fascinating visuals and leave an impressive impact on them. Use gradients and textures that provide significant depth to a website and make it necessary for the visitors to notice every design.
We have discussed all the necessary aspects you must focus on while designing a website. Now, want you to know more about something you should AVOID doing while creating a new website.
Don’ts for Effective Web Design
Emphasizing some of the most important things you must AVOID doing.
1- Avoid Putting Boxes Everywhere
Thankfully, this trend is changing, and we all have seen websites with endless boxes. But do you think it looks pretty peculiar when nothing lines up correctly and your website fails to grab the attention of potential visitors?
When things don’t line up as the web designers go into the whirlwind of idiocy, trust us; professional web designing company never makes such mistakes. But if your chosen company adds undesired boxes to your newly designed website, you have wasted your money and may need to look for some new resources.
2- No Need to Add Irrelevant Ads Across the Page
If you want to promote your website by adding more blog posts, try your best to lay off unnecessary advertisements. For example, visitors will never read the content if your web page has 60% ads and only 40% content. Also, they will leave your website in no time with no plans to revisit it in the future.
Making your ads’ number one priority is never a brilliant idea, and you must avoid it. Instead, try to use them meticulously where they are needed the most. Additionally, give all your fundamental importance to content and always write quality content that speaks for your website.
3- It is Useless to Add 20+ Different Colors
You can add as many colors to your website to make it look vibrant. But, keep in mind that it will not appeal to your visitors and divert their attention. Therefore, always opt for colors that blend instead of clashing.
If you are confused about picking the right shades for your website, let the chosen web designers do this job. They can use their exceptional expertise for this purpose.
4- Don’t Write Long Paragraphs
Generally, long blog posts with no paragraph breaks are the biggest turn-off for the readers, especially when they visit your website to grab some informative details. They will never pay full attention to long paragraphs, whether they have great information.
Hence, we strongly recommend you write easy-to-read and short sentences. Make your content and blog posts attractive with pleasant visuals. Avoid long paragraphs and divide them into further paragraphs. For example, each paragraph must contain 80-100 words.
5- Avoid Excessive Emojis and Smileys
Do you know what drops the attention of your page’s visitors? Excessive emojis, smiley faces, ramblings, and undesired dripple make your website look boring. For instance, if your website is about different makeup products, you must add more information about products instead of how you started this journey.
So, avoid random dripple and keep things comprehensive.
6- Don’t Stuff Your Website with Multiple Keywords
Interestingly, Google’s policies are improving with each passing day. Also, visitors are getting smart and know everything about the products or services they want to buy. Therefore, it’s a useless idea to stuff the main keyword about your website 20-30 times in each paragraph. Readers will never read everything about your website, and it will be penalized as well.
Try to write in a pure tone and insert keywords naturally. Besides, try to mention the essential keywords where they are needed the most.
7- Don’t Make Your Readers Look for Something
Most visitors spend 20 to 30 seconds looking for ‘About Us’ and ‘Contact Information. So, try your best to add this required information in the first place and let your readers find it without any inconvenience. Also, they shouldn’t click through 3,4 pages to fill up the sign-up form.
It is always a fantastic idea to invest in the search box as it helps visitors look for the desired information in no time.
8- No Need to Add Excess Images
Add text on a website where it should not be everywhere. Therefore, avoid putting text blocks of your website jpg images. Additionally, the background page of your website should be less than 1MB as it affects loading time. A website with a low loading speed makes your website look boring. Make sure the website fully loads in 2 to 3 seconds, not more than it.
9- Don’t Add Multiple Fonts and Sizes
How a website looks with title in Times New Roman, main content in Arial, sidebars in Calibri, and navigation links are in impact? (Surely, that impacts). So, no need to build a website with multiple fonts and sizes if you genuinely intend to make your website look professional.
10- No Need to Add Animated GIFs
Always say a big NO to animated GIFs if you plan to add them to your web pages. Things have escalated quickly, and web designs trends are no exception here. You have to use updated trends that add some value to your website. Make your website look up to the mark that provides relevant information to everyone who visits it.
Wizspeed Gives Superpower to Users with Intuitive Website
Design is not what it looks like and feels like. Design is how it works.
Therefore, choosing a web design that says everything about your website is imperative. No worries if you are not an expert at designing a professional website. Choose Wizspeed and trust our reliable web design services without any second thought.